New Madrid Seismic Zone

Objective: Pre-hazard assessment of food lifeline vulnerability (Blue Sky scenario)

Region: the entire New Madrid Seismic Zone

EmergenCITY Data Product: Community Lifeline Assessment

Primary Users: Local and federal OEM teams, community planners, non-profit organizations

Impacts & Results:

    • Leveraged millions of human mobility data points to assess access to food facilities across the New Madrid Seismic Zone.

    • Benefit: Identified areas with limited food options based on the number of facilities visited, distance traveled, and types of facilities accessed, highlighting potential “food deserts.”

    • Pinpointed high-vulnerability communities to inform strategic placement of Points of Distribution (PODs) and bolster food supply chains.

    • Benefit: Enhanced readiness and reduced risk of food shortages during future seismic or other hazard events.

    • Offered data-driven recommendations to local and federal Office of Emergency Management (OEM) teams.

    • Benefit: Equipped planners with real-time insights to develop mitigation strategies that strengthen community lifelines before a disaster strikes.

    • Reduced Food Vulnerability: By mapping current gaps, communities can act now to lessen the impact of future disruptions.

    • Improved Resilience Planning: Data-driven insights guide smarter investments in infrastructure and emergency supply chains.

    • Stronger Collaboration: Local and federal partners have a shared, evidence-based understanding of at-risk populations and can coordinate more effectively.

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